About 1Channel Vietnam

We build software for the way Vietnam actually buys: a very deep tạp hóa and traditional-market base sitting alongside the fastest minimart expansion in the region. A single territory can hold outlets that order a few cartons at a time and modern trade chains running a national planogram, and the two need different pricing, different promotion mechanics and a different visit frequency.

That is what 1Channel was built for. The Full Channel-Tech Stack puts the whole route to market on one cloud platform: the Field Sales Representatives calling on outlets, the distributor (nhà phân phối) that employs them, the sub-distributors and wholesalers sitting behind them, and the Sales Supervisor and Area Sales Manager layer the brand runs itself. One view across the North, the Centre and the South, from Hanoi and Hai Phong through Da Nang to Ho Chi Minh City, Can Tho and the Mekong Delta.

Beverages, dairy, packaged foods, home and personal care, agro-inputs and pharma distribution all meet the same wall here. Once stock leaves the distributor it drops out of sight. 1Channel closes that gap, turning visit records, secondary sales, van-sales runs and trade scheme claims into numbers a team can act on the following week, when the north and the south are stocking on very different clocks and planning their own Tết build-up.

Our Journey

2014
Shelf presence and in-store promoter tracking were the focus of our first SFA prototype
2015
Our first enterprise customer came on board for Sales Force Automation
2016
A consumer brand took us overseas for the first time
2018
Retail Execution Management arrived next, built to keep shelf and POSM compliance visible across the trade
2019
SFA and Retail Execution then scaled across several regions and FMCG categories
2022
Field CRM followed, engineered for retailers and distributors selling at high velocity
2023
Channel & Influencer Loyalty went live, rewarding distributor reps, wholesalers and retailers alike
2024
The Full Channel-Tech Stack brought every module together that year, giving the 1Channel brand its current shape
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Our Values

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Customer success drives everything we do

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We take ownership of outcomes

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We bring energy and joy to the workplace

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We never stop learning and evolving

Our Presence

Across more than 40 country deployments, 1Channel now underpins large field operations that span multiple languages, coordinates multi-tier distribution networks, and keeps pace with retail that shifts fast in every emerging market it touches.

In Vietnam, that same cloud platform is aimed at the parts of distribution that are hardest to see: live coverage of a fragmented general trade, secondary sales moving through distributors and wholesalers, promotion and scheme spend by territory, and collections that arrive as cash, COD, VietQR transfers and e-wallet settlements against the same invoice. Territories are modelled on Vietnam's current two-tier administrative structure, reporting runs in VND, and dashboards follow a Monday to Friday working week with the Saturday-morning trading that is normal in distribution.

Rewards and Recognition

Consumer brands and distribution businesses judge software on whether it delivers measurable ROI while staying reliable and easy to use day to day, and these industry recognitions are the external marker any Vietnamese team evaluating 1Channel can hold us to.

mid market high performer
easy for mid market businesses
easiest setup for mid market businesses
high performer for asia pacific

Careers at 1Channel

Vietnamese professionals welcoming a new teammate at a collaborative office session
Field-sales and channel technology keeps evolving, and we are looking for people who want a hand in shaping where it goes next, across every market we build for, Vietnam included. Real trade problems are what motivate us here; if that sounds like your kind of work too, send a note to contact@1channel.co
Vietnamese professionals welcoming a new teammate at a collaborative office session