POSM Tracking & Proof of Execution Software Egypt

It is a system that confirms whether branded materials are actually placed in Egyptian outlets by capturing geotagged photo proof, comparing against reference images, and tracking deployment status across the trade.

Reps photograph each POSM item at the baqala, souq stall, or modern-trade outlet. Photos are GPS-tagged and timestamped, stored offline if there is no signal, and synced for audit review once a connection returns.

Reference images show reps and auditors what a correctly branded outlet should look like, so actual placement photos can be measured against the expected standard.

Reps flag exceptions as damaged, missing, or non-functioning with photo evidence. Supervisors get alerts and can trigger replacement or rework workflows before brand spend is wasted.

Dedicated checks that confirm whether an illuminated signboard or branded board still lights up at night, is clean, and is free from physical damage in a harsh, dusty, demanding outdoor environment.

A dedicated audit team reviews field submissions, checks the quality of the photo proof, and approves or sends them back for re-verification.

Yes. Live dashboards show deployed, pending, and exception statuses by outlet, region, and campaign across Cairo, Alexandria, Giza, Port Said, and Damietta.

Yes. The platform is built for brands deploying POSM across thousands of baqalas and souqs in Egypt, with offline-first capture for reps working across Upper Egypt and the Delta, where connectivity is weaker.