Comprehensive SaaS tools to manage field sales, loyalty, retail execution, CRM, and training across Nigeria's distribution chain
Run van-sales and field teams with offline-first attendance, beat plans, outlet visits, and live reporting
Reward retailers, wholesalers, and channel influencers with points and Naira payouts via bank transfer or mobile money
Run shelf audits, POSM checks, and merchandising in kiosks and provision stores with offline photo capture
Train a multilingual field force in English, Hausa, Yoruba, Igbo, and Pidgin with low-bandwidth mobile modules
Admins set up users, territories, beat plans, pipeline stages, and approval workflows from the portal. Field reps capture retailers and leads from market walks, WhatsApp, and USSD, geotag each outlet, log visits and orders, and schedule follow-ups through the offline-first mobile app — syncing when the network or power returns. Managers track outlet coverage, reorder cycles, conversion rates, and pipeline health through dashboards and downloadable Naira reports.
Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.
Swap scattered WhatsApp chats and exercise-book lists for one structured outlet system.
FEATURES:
WHY IT MATTERS:
Turns thousands of unmapped nano-outlets into a serviceable, trackable customer base.
Build one trusted source of truth for every relationship in the trade chain.
FEATURES:
WHY IT MATTERS:
Gives every rep full context before walking into a market stall or distributor branch.
Track every account clearly from first market contact to repeat order.
PIPELINE FEATURES:
WHY IT MATTERS:
Helps brands predict secondary sales and spot stalled accounts before they go silent.
Reps work from any market on low-end Android, even with no signal or power.
MOBILE APP CAPABILITIES:
WHY IT MATTERS:
Keeps field teams productive through weak networks and grid blackouts; data syncs later.
Never miss a reorder, credit collection, or retailer follow-up again.
FEATURES:
WHY IT MATTERS:
Creates discipline in a relationship- and credit-driven trade where memory used to rule.
Gain complete visibility into field and channel activity.
DASHBOARDS INCLUDE:
WHY IT MATTERS:
Managers coach teams using live data instead of week-old field reports.
Make smarter decisions using real-time data from the field.
POPULAR REPORTS:
WHY IT MATTERS:
Replaces delayed spreadsheets with live insight into coverage and secondary sales.
Brands and distributors scaling across Nigeria's informal trade need tighter control over outlets, field teams, credit, and relationships. Our platform unifies field sales and CRM into one intelligent, offline-ready system.
Benefits:
At 1Channel, we celebrate every step of our new customers journey, market of geography, or higher customer satisfaction score to become the preferred Field Sales CRM leader.