1Channel platform background pattern

Why Choose Cloud AI Retail Execution in Saudi Arabia?

End-to-end retail execution built for Saudi Arabia's dual-channel reality, offline-first proof, geotagged audits, and accountability across baqalas, mini-markets, pharmacies and modern-trade outlets across the Kingdom.
POSM Planning & Drive Setup – Define POSM categories (branded umbrellas, coolers, posters, shelf strips, standees), link them to brands, set drive duration, assign outlet lists from your distributor territories, and attach reference images.
Offline Mobile Activation – Reps open the activation tab, select the assigned drive, capture outlet photos, and submit proof from the app, even while covering long distances between outlets with no signal. Data syncs automatically once back online.
Multi-Level Audit Scoring – L1, L2 and L3 auditors review submitted proof, assign quality scores, and flag non-compliant or "phantom" POSM before sign-off, protecting brand spend across a large, fragmented outlet network.
Bypass Workflows – Closed, relocated or under-construction outlets are flagged with documented reasons, so drive targets stay accurate even as baqalas and mini-markets open and close.
Planned Beat Plans & Ad Hoc Visits – Schedule beat plans for dense clusters in cities like Riyadh and Jeddah, while reps log unplanned visits to onboard a newly opened baqala.
Brand Visibility Dashboards – Track drive coverage, target vs achievement and outlet-level visibility by region, Riyadh, Jeddah, Dammam and the wider Kingdom, in real time.

1Channel Suite for Saudi Arabia

Comprehensive SaaS tools to manage field sales, loyalty, retail execution, CRM, and training across your distributor network

POSM Management Software

Track POSM deployment, proof of placement, photo validation, GPS compliance, and drive reporting

Merchandising Drive Management

Create drives, set duration, upload outlet and POSM lists, track coverage and scoring

Retail Merchandising Mobile App

Offline photo proof capture, activation tab, bypass workflows, and field execution tracking

POSM Tracking & Proof of Placement

Deployment tracking, geotagged photo proof, reference image comparison, and exception handling

Outlet Audit & Compliance

L1/L2/L3 multi-level audits, quality scoring, and automated audit dashboards

Outlet & Store Management

Outlet classification, norms management, baqala and mini-market lists, and coverage tracking

Sales Force Automation

Manage field and van-sales teams with mobile attendance, beat plans, outlet visits, and real-time reporting

Loyalty Program Software

Reward retailers and channel partners with points and SAR payouts via bank transfer and STC Pay

CRM Software

Manage distributor and retailer relationships, leads, follow-ups, and sales reporting in one platform

LMS for Sales Team

Train multilingual reps with mobile, low-bandwidth sessions, quizzes, certifications and gamification

How Our Software Works?

Admins define POSM categories and types, create drives with outlet lists and reference images, and assign them to field teams across distributor territories. Reps open the offline-first mobile app activation tab, visit baqalas, mini-markets and modern-trade outlets on planned beat plans or ad hoc routes, capture geotagged photo proof, and submit for review, syncing later once back in signal range. Auditors complete L1/L2/L3 scoring while dashboards display drive coverage, target vs achievement, and brand visibility by region in real time.

Field rep executing a merchandising drive and submitting offline photo proof on the 1Channel mobile app in Saudi Arabia
Audit task completion and outlet visit tracking with exception flags on the 1Channel mobile app
Drive management dashboard with POSM mapping and L1, L2, L3 merchandising audit reviews
Brand visibility analytics and drive coverage performance dashboard by Saudi region

Insights & Resources

Practical guides for selling and distributing across the Saudi market.

How FMCG Brands Win Across Saudi Arabia's Modern Trade and Baqala Channels
SFA

How FMCG Brands Win Across Saudi Arabia's Modern Trade and Baqala Channels
Retail Execution and Merchandising Audits Across Saudi Arabia
Retail

Retail Execution and Merchandising Audits Across Saudi Arabia
Offline-First Field Sales Software for Saudi Arabia's Distances and Desert Heat
SFA

Offline-First Field Sales Software for Saudi Arabia's Distances and Desert Heat
Beat Planning Across Saudi Arabia's Sprawling Routes and Desert Distances
SFA

Beat Planning Across Saudi Arabia's Sprawling Routes and Desert Distances
Read More

Rewards and Recognition

Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.

mid market high performer
easy for mid market businesses
easiest setup for mid market businesses
high performer for best return on investment

Comprehensive Features Overview

‹
›

Who Uses Retail Execution Software in Saudi Arabia?

From FMCG and beverages to building materials and pharma, brands and merchandising agencies across Saudi Arabia use Retail Execution Software to manage field teams, win shelf and display visibility, and gain coverage across modern trade and baqalas alike.
💡 Fully Customisable: All workflows, modules, dashboards, and business rules can be tailored to your Saudi route-to-market.
Get Started

FMCG & CPG Brands

Run merchandising drives across baqalas and mini-markets, and modern trade, with geotagged photo proof and audit scoring.

Beverage & Dairy Companies

Ensure cooler placement, shelf visibility, and branded-umbrella execution in van-sales markets with GPS-tagged submissions.

Building Materials & Construction

Track dealer and depot coverage, branding compliance, and drive execution across a construction sector scaling with Vision 2030 projects.

Consumer Electronics

Track demo-zone setup, standee deployment, and promoter presence across hypermarket and electronics retail hubs with multi-level audit reviews.

Pharma & Personal Care

Track pharmacy POSM placement, promoter visits, and display compliance for SFDA-registered SKUs.

Distributors & Wholesalers

Standardise drive rollout, outlet audits, and brand visibility across appointed territories and onward to souq wholesalers.

Merchandising Agencies

Deliver client drives with tracked field visits, execution proof, and audit-ready reports across a large, dispersed outlet network.

PRICING

We understand every brand has different retail execution requirements. Pricing depends on user count, modules selected, customisation scope, and deployment scale.
All plans include cloud hosting, offline-capable mobile apps, onboarding support, and training.

Why Saudi Brands Choose 1Channel

Brands scaling across Saudi Arabia's dual-channel market need stronger execution control over field teams, distributors and modern-trade partners. Our platform unifies retail operations, and keeps working across long distances, extreme heat and variable route density, in one system.

Benefits:

Monthly Plan

Flexible monthly billing
Talk to an Expert

Celebrating Growth Milestones

At 1Channel, we celebrate every step of our new customers journey, market of geography, or higher customer satisfaction score to become the preferred Field Sales CRM leader.

4.8
4.7
4.9

Frequently Asked Questions

How are POSM categories and types set up?▼

How do managers create merchandising drives?▼

How do field teams execute drives on mobile when there is no network?▼

What are L1, L2, and L3 audits?▼

What dashboards are available for tracking?▼

How are closed or relocated outlets handled?▼

Does the platform support ad hoc visits?▼