Pharma & Healthcare Loyalty Program Cloud Software for Egyptian Business

Yes. Each audience runs as its own programme with separate KYC, earning rules, validation, payout rail, and message templates. The admin portal keeps a pharmacy volume scheme, a baqala and souq stocking scheme, a chain trade contribution, and an OTC consumer QR scheme fully isolated so policies never leak across them.

Monthly purchase data from distributors and sub-distributors lands in the loyalty engine from the DMS or ERP. The engine applies volume bands by brand and category, so a busy pharmacy counter in Alexandria or a baqala in Upper Egypt earns on true sell-in. Tier upgrades run automatically and the outlet sees the credit on the app the same day with full history.

Pharmacy chains run on contractual trade contributions, not volume bands. Triggers include listing, off-take, planogram compliance, and joint trade-plan targets. The engine calculates the agreed amount and posts a credit note or accrual to the chain ledger in EGP for finance reconciliation, separate from the pharmacy and baqala volume flows.

OTC packs ship with a unique QR mapped to the product batch. Consumers scan through the consumer app to earn; baqala owners and pharmacy staff scan for their own trade entitlement. AI duplicate-scan, device-history, and geo-validation block photocopy and duplicate-scan fraud across the wholesale channel. Redemption routes to InstaPay, Fawry, Meeza, or a telco wallet, with separate KYC per entry type.

Outlets register with commercial registration details, a pharmacy practice licence where relevant, the responsible pharmacist or owner's ID, and a bank account or a wallet such as InstaPay, Fawry, Meeza, or a telco wallet. Once verified, approved rebates settle in EGP in seconds. Higher payout thresholds route through an extra approval before any payout is released.

Every transaction logs a timestamp, source, audience, approver, payout, and reference. Chain contributions carry the trade-agreement reference, pharmacy and baqala points carry the DMS run ID, and OTC entries carry the QR code, batch, location, and validation status. Trails export on demand for internal finance review and for any ETA enquiry.

Brand sees active pharmacy and baqala counts, earning trends by governorate, and catalogue performance across Cairo, Alexandria, and Upper Egypt. Trade sees chain accruals, listing compliance, and OTC conversion. Finance follows payout liability and redemption ratio in EGP against budget. The 1Voice assistant answers plain-language questions on top of all of it.

Drips sequence by lifecycle: enrolment, first earning, near upgrade, and dormancy. Pharmacies and baqala outlets see balance, batch-recall, and tier alerts; chain finance contacts see programme recaps; OTC consumers receive SMS and push. Opt-in, timing, and language are set Arabic-first per campaign, with English available where a trade contact prefers it.

Yes. The scan and outlet apps run on basic Android handsets and queue offline the moment signal drops, then sync once it returns. Light, low-data screens keep field reps moving across dense Cairo and Alexandria routes and the sparser stretches of Upper Egypt and the Delta, with GPS and landmark mapping standing in where there is no formal street address.

A few weeks once volume bands, KYC, catalogue, and the DMS feed are finalised. Configuration runs in the admin portal, bulk onboarding of outlets loads by Excel, and payout set-up across InstaPay, Fawry, Meeza, and telco wallets adds a short window before the first payout cycle. No custom coding is needed to go live.