Modern Trade Shopper Loyalty and Promotion Software Built for Ghana

Yes. Claim capture, floor verification and chain-level reconciliation sit on one admin portal, but each keeps its own rule set, validation logic and template library. A promotion running at Melcom does not share settings with one running at Carrefour or MaxMart, so nothing crosses over between chains.

A shopper scans a receipt or an in-store QR code straight after paying at a participating chain. The platform checks the code against everything already submitted, confirms the store against its registered location, and accepts or holds the claim within seconds. A code already used, or scanned from outside the store's zone, is flagged for review rather than accepted automatically.

Floor staff and brand promoters at the chain log verification through the SFA app, with a geo-locked check-in at the store. Where the chain shares its own sales export, the platform ties the accepted claims back to that feed, so a promotion is validated against what the till actually recorded rather than what a shopper reported.

A shopper registers with a means of identification and a mobile money wallet on MTN MoMo, Telecel Cash or AT Money. Once a claim clears review, the reward settles to that wallet over GhIPSS, which routes the payout regardless of which network the shopper is on. Every payout logs a timestamp, the source promotion and the claim it settled.

A shift is geo-locked attendance at the store, opened and closed by the promoter through the app. Verified claims, demo counts and logged conversations during that shift feed the incentive rule, which can pay per shift, per verified claim or a blend of both. Leaderboards rank promoters by chain and by region so a brand team can compare floors directly.

Where a chain shares a sell-out feed, it connects to the loyalty engine by API or a scheduled file transfer. Every accepted claim checks against that feed on a rolling basis, and any gap between what the platform paid out and what the chain's own system recorded surfaces for finance to review before the ledger closes for the period.

Every claim is checked for code uniqueness, store zone, submission speed and device fingerprint, so the same receipt photographed and resubmitted from a different phone still gets caught. Patterns that look coordinated, such as a burst of claims from one device across several stores, route to manual review before any reward is released.

Shoppers get claim confirmations, reward-status updates and campaign launch notices. Floor staff and promoters get shift reminders, verification prompts and recognition alerts. Templates sit in separate libraries per audience, and messages can go out in English alongside Twi, Ga, Ewe or Dagbani depending on the region a store sits in.

Brand teams see live claim volume, campaign performance and catalogue uptake by chain and region. Retail-ops sees promoter shifts, floor attendance and verification summaries across every participating store. Finance follows payout liability and the reconciliation position against each chain's sell-out feed, and the 1Voice assistant can answer plain-language questions across all of it.

Yes. Claim capture and the promoter shift app both run on standard Android handsets and queue everything locally the moment signal drops, then sync once it returns. That matters most on the edge of the southern network belt and on routes into the northern regions, where coverage is thinner than in Accra or Kumasi.