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Why South African FMCG Brands Run Store Management on 1Channel

One offline-ready platform to onboard spaza shops, independent stores and national-chain accounts, pin them by GPS where street addressing is inconsistent, structure territories province by province, and give every rep a clean, accountable beat.
Channel & Category Setup – Classify cash-and-carry wholesalers, independent stores, spaza shops and pharmacies by sub-region, territory level and name.
GPS Geofencing – Draw a boundary per outlet so a rep can only check in and take an order while standing inside that Soweto or Umlazi store.
Flexible Outlet Onboarding – Capture a store on the spot, or import a distributor's whole retailer list with custom and geo attributes intact.
Outlet Assignment & Mapping – Give every outlet one owning rep for an accountable beat, and link parent wholesalers to the stores they supply.
Outlet Master & Classification – Hold a single clean master, with GPS correction, an approval workflow, and reasons logged for no-sale and no-check-in.

Sales Force Automation Suite

Field sales tools built for South African route-to-market — van sales, beat plans, GPS-verified store visits and offline-first reporting across all nine provinces

How Our Software Works?

In the admin portal, managers build the territory levels, channels, categories and outlet classifications that mirror how South Africa actually trades — from the appointed distributor down through the independent wholesaler and out to the spaza counter. Reps then add outlets one at a time as they work a township high street, or you bulk-upload a distributor's full retailer list, each record pinned to its GPS coordinates with custom attributes. Every new outlet clears an approval workflow first; once approved and geofenced, a rep sees only the beat assigned to them in the offline-first mobile app, and can check in or take an order only while standing inside the GPS boundary — including on routes where mobile coverage falls away entirely.

Mobile app adding a new South African outlet with territory, beat and categorisation
Mobile app outlet master with outlet profile and GPS geo-tagging
Admin dashboard for South African outlet master profiling, geo-tagging and outlet mapping
Admin dashboard for territory and beat assignment with outlet categorisation

Rewards and Recognition

Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.

mid market high performer
easy for mid market businesses
easiest setup for mid market businesses
high performer for asia pacific

Comprehensive Features Overview

Who Uses Store Management Software in South Africa?

Built for FMCG brands, distributors and field teams covering national chains and township trade on the same route.

Industries

💡 Fully Customisable: Every workflow, module and business rule is shaped around how route-to-market actually runs in South Africa.
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FMCG Brands

Food, beverages, dairy, home and personal care

Distributors

Appointed distributors, sub-distributors, independent wholesalers

Beverages & Dairy

Van sales and ready-to-sell route models

Pharma & Personal Care

Pharmacy and independent healthcare coverage

Agro & Foods

Grain, flour and staples through independent wholesalers

Telecom & Airtime

Airtime, data and SIM retail across spaza shops

Consumer Electronics

Independent dealer and electronics trade coverage

PRICING

No two South African brands or distributors run route-to-market the same way. Pricing follows user count, modules selected, customisation scope and deployment scale — quoted and billed in rand (R).
Every plan includes cloud hosting, offline-first mobile apps, onboarding support and team training.

Monthly Plan

Flexible monthly billing in rand
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Celebrating Growth Milestones

At 1Channel, we celebrate every step of our new customers journey, market of geography, or higher customer satisfaction score to become the preferred Field Sales CRM leader.

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Frequently Asked Questions

What is Cloud AI Store Management Software?

How are outlets created in the system?

Why does GPS geotagging matter in South Africa?

Can a single rep cover multiple outlets?

Which outlet attributes can be configured?

How does outlet approval work?

Does the platform keep working where coverage drops?