Consumer Durables & Electronics Loyalty Program Software for Malaysian Business

Yes. Each audience is set up as a separate programme with its own KYC, earning rule set, validation logic, payout method, and communication template. A single durables brand can run dealer slab rewards, promoter conversion-based incentives, and shopper serial registration side by side. The admin portal keeps programmes isolated so policies do not leak between audiences.

Each registered dealer links to monthly purchase data from the DMS via SFTP. The loyalty engine applies slab-based earning rules per brand and category. Tier upgrades (Silver, Gold, Platinum) happen automatically when targets are met. Higher tiers unlock richer reward catalogues, priority access to NPI launches, and preferred terms on festive allocations.

Promoter activity is logged through the SFA app at the counter: shift check-in, demos run, conversions claimed. Chain POS exports verify the actual sale and where possible tie to specific promoter shifts via serial number or time-window match. Verified conversions become the basis for DuitNow payout. Self-reported conversions that do not match POS data flag for review rather than auto-paying.

End shoppers register the serial number from their purchase through the shopper app or via QR scan at the dealer store. Registration activates the warranty against the purchase date. The shopper enters the brand's registered base and becomes eligible for trade-in offers, upgrade campaigns, and direct shopper communications. The registered base also strengthens after-sales service routing.

Multiple guardrails. Counter-locked attendance prevents fake shifts. Conversion logs require demo start and end timestamps that align with the shift window. Chain POS cross-check verifies actual sale. Serial number match where available ties the promoter to the specific unit sold. Suspicious patterns route to a supervisor review queue. Audit trails capture every transaction with full traceability.

Festive schemes layer on top of the base earning structure with date-windowed bonuses, multiplier earning, special trade-in offers, and brand-specific consumer promotions. Dealers see scheme eligibility at order. Promoters get a refreshed incentive structure for the festive window. Shoppers see trade-in offers and upgrade incentives surface during the season. The audit trail covers what scheme applied where.

The dealer or shopper initiates trade-in by entering the old unit's serial. The platform calculates residual value using configurable depreciation curves per product category. Condition grading (A/B/C/D) adjusts the value. The resulting trade-in credit applies as a discount to the new unit's invoice. The collected old unit logs for refurbishment, recycling, or component recovery downstream.

Dealers get NPI alerts, festive offers, tier upgrade notices, and end-of-quarter target reminders. Promoters get shift schedules, incentive payout confirmations, and top-performer recognition. Shoppers get warranty expiry reminders, trade-in offers timed to product upgrade cycles, and post-purchase satisfaction follow-ups. Each audience has its own template library and drip flow logic.

Brand managers see active dealer counts, dealer tier distribution, promoter performance rankings, shopper warranty registration rate, and reward catalogue performance. Sales ops sees promoter shift compliance, conversion ratios by chain and product, and trade-in volume trends. Finance sees payout liability, redemption-to-issued ratio, audit trail by transaction, and trade-in credit running total.

Yes. All three apps can be published under your own brand on Google Play and Apple App Store with custom logo, splash, colour palette, and in-app content. The cloud backend stays the same. Three separate branded apps can be published if you want the dealer, promoter, and shopper audiences kept completely distinct in their experience.