Cloud Software Built for Consumer Durables & Electronics Companies in Egypt

Yes. A single cloud backend links promoter counter attendance, dealer orders, serial-level stock, sell-through, loyalty payouts, display audits, and LMS certification, so nothing is re-entered between modules. One admin portal gives unified dashboards across Cairo, Alexandria, Giza, and satellite hubs such as 6th of October City and Obour City.

Each unit carries a serial number or IMEI from the point it clears the Suez Canal corridor ports at Alexandria, Damietta, or Port Said. The DMS allocates stock by serial, the dealer invoice stamps it, and the shopper registers the warranty with a QR scan. Warranty, swap, and recall look-ups run in real time, which keeps unauthorised parallel-import units and warranty-fraud claims out of the after-sales queue.

Yes. Separate price trees run for souq traders such as those around Souq El-Ataba, sub-distributors, single-brand dealers, and modern-trade chains such as Carrefour Egypt and Kazyon. Off-invoice, on-invoice, and claim discounts attach per channel class in EGP.

The app is offline-first throughout. Promoters clock in, log demos, capture orders, and complete display audits with no signal, whether that is inside a dense souq electronics hall or on a route through Upper Egypt or the Delta. Photos, GPS, and timestamps hold on the device and sync the moment coverage returns, so patchy connectivity on rural routes never stops the working day.

Each promoter is mapped to one dealer counter or showroom. Check-in locks to that geo-fence with a selfie and an AI liveness check, so attendance cannot be logged off-site. Demos, conversions, and drop reasons log per shift, and where dealer sell-out data is shared, claimed conversions are matched back to units actually sold.

Each campaign brief sets a picture-of-success for every chain and dealer. Merchandisers audit the display on every visit, and AI image recognition reads the shelf photo for demo TVs, fridges, and phone hot-zones, plus point-of-sale material. Any missing or displaced demo raises an exception, so trade spend maps to what is actually on the floor.

The app logs demos and claimed conversions as they happen. Dealer or chain sell-out data then verifies the sale, and where serial-tagged sell-through is shared, a shift-to-serial match runs automatically. Verified conversions settle straight to the promoter's bank account or via InstaPay, Fawry, or Meeza. Claims that cannot be matched to a real sale are dropped before payout.

Yes. Each new phone, inverter, TV, or appliance launch ships with a training module covering specifications, the demo flow, and a short quiz, delivered in Arabic and English. The field app blocks a promoter from selling that line until certification is complete, so brand teams can see counter readiness by dealer before stock arrives.

Yes. Pricing, credit limits, and payouts run in EGP. Product masters can carry Egyptian Organization for Standardization and Quality (EOS) reference fields where a category needs them, and invoicing aligns with the Egyptian Tax Authority's e-invoicing rules. Data is encrypted in transit and at rest in line with Personal Data Protection Law No. 151 of 2020 expectations, role-based access limits every user, and an audit trail covers each transaction.

Ramadan and Eid demand, plus the back-to-school period, trigger priority rules inside the DMS: allocation can run by dealer class, chain service-level agreement, margin, or penalty risk. Reservation logic stops the same serial-tagged unit being promised to two competing dealer orders at once.

FMCG, CPG, food and beverage, dairy, home care, cosmetics and personal care, pharma, BFSI, industrial products, automotive spares, agri inputs, and building materials. The cloud backend is shared and modular per industry, so a durables brand and an FMCG arm can run on the one stack.