Manage your complete product catalog with a configurable Brand → Category → Product → SKU hierarchy, unit of measurement conversions, product variants, and SKU-level inventory tracking. Built as a product master software for distribution businesses in India and globally.

Complete Product Catalog Management System:
SKU Management • Product Hierarchy • UOM Management • Product Variants • Batch Tracking • Product Catalog Management

Trusted By Leading Organizations

Why Choose Our SKU Management Software?

Manage your complete product catalog with a configurable hierarchy, unit of measurement conversions, product variants, and SKU-level visibility across inventory, orders, pricing, and analytics. Every organization configures the structure according to their business needs.

Configurable Product Hierarchy – Build your Brand → Category → Product → SKU structure. For example, in a Titan setup: Fastrack Fragrance is the brand, Men/Women/Unisex are categories, specific products and SKU codes follow.

UOM Management & Conversions – Define units of measurement with conversion factors. For example, 1 box = 10 packets, 1 packet = 4 pieces. These conversions are used during order placement calculations.

Product Variants & SKU Codes – Each product SKU can have different sizes, colors, or variants like 100 ml variants. This structure differs from brand to brand with no hardcoded approach.

Bulk Import & Individual Creation – All SKUs can be managed through imports or individually. Products, categories, brands, and units of measurement are all manageable from the Product Hub.

SKU-Level Inventory Tracking – View total SKUs, inventory value, in-transit stock, and current stock levels SKU-wise. Batch management with FIFO and FEFO allocation logic.

Product-Wise Pricing – Configure pricing at individual SKU level within price lists. A product may sell for ₹100 in North India and ₹150 in South India across different price lists.

Auto Stock Replenishment – Configure minimum stock levels at SKU level. When stock drops below threshold, the system can automatically place a replenishment order from the company or super stockist.

Product-Based Targets – Define product sales targets, category-level targets, and volume-based targets. Achievement can be counted on order placement, dispatch, or invoice generation.

Product Analytics – Track top products, product performance, and SKU-level metrics through 24+ reports with filters. CSV export with 7-day cached access for team-wide sharing.

Mobile Product Visibility – Field teams can view product catalogs, check stock availability, and place orders with correct pricing and UOM from the mobile app during market visits.

How Our Product & SKU Management Software Works

Product Hub is the product master where all products, categories, brands, and units of measurement are managed with a complete hierarchy. Every organization configures the structure according to their business needs.

Brand → Category → Product → SKU Setup
UOM Conversion & Packaging Configuration
SKU-Level Inventory & Batch Tracking

Product-Wise Pricing & Targets
Bulk Import & Individual Management

Product Analytics & Reporting

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Comprehensive Product & SKU Management Features

The Admin Portal acts as the centralized control center for managing the complete product catalog including brands, categories, products, SKUs, units of measurement, and product-wise configurations across the distribution ecosystem. Users can customize dashboard themes, set dark or light mode, and configure the system according to their preferences.

Product Hub Dashboard & Overview

Product Hub is the product master where all products, categories, brands, and units of measurement are managed. It shows the complete hierarchy. On the dashboard, users can see today's orders, revenue, total order count, active users, and sales overview including top-selling SKUs and product performance.

Product Dashboard Metrics

Total SKUs in System
Active Products & Product Status
Brand & Category Distribution
SKU-Level Inventory Value
Top-Selling SKUs
Product-Wise Order Trends
Unit of Measurement Coverage
Batch-Enabled Product Count
Product Import/Update Activity
Recent Product Catalog Changes

Product Hierarchy Configuration

Like in SFA, the same Brand → Category → Product → SKU concept exists in the product master software. For example, in the Titan setup: Fastrack Fragrance is the brand, Men/Women/Unisex are categories, Beat for Him and Pulse for Him are products, and specific SKU codes and sizes are defined under them like 100 ml variants. This structure differs from brand to brand, so there is no hardcoded approach.

Brand → Category → Product → SKU Hierarchy
Product Variant Management (Sizes, Colors, Variants)
SKU Code & SKU-Level Configuration
Category-Level Grouping & Organization
Configurable Structure Per Organization
Bulk Product Import via Excel/CSV
Individual Product Creation & Editing
Product Status & Availability Controls

Unit of Measurement & Conversion Management

There is a conversion calculator for reference purposes. Some default units already exist in the system, and users can also create new ones. Conversion factors are defined here. For example, one box contains 10 packets, one packet contains 4 pieces. If Piece is the base unit and Box is another unit, we define how many base units equal one box. Decimal places can also be allowed for volume-based quantities.

Default Units Pre-Configured in System
Custom Unit Creation (Box, Packet, Piece, Carton, etc.)
Base Unit Definition & Conversion Factors
Conversion Calculator for Reference
Decimal Place Configuration for Volume-Based Quantities
UOM Conversions Applied During Order Placement
Packaging Structure Definition (1 Box = 10 Packets = 40 Pieces)
Bulk UOM Configuration Support

Product Catalog Structure & Inventory Integration

The product management software provides a structured, configurable catalog system where every organization defines their own Brand → Category → Product → SKU hierarchy. Products are linked to inventory, pricing, orders, and reporting across the distribution network.

Product Hub & Catalog Management

Product Hub is the product master where all products, categories, brands, and units of measurement are managed. For example, Apple is the brand, iPhone is the category, a specific iPhone model is the product, and the SKU hierarchy exists under that. All SKUs can be managed through imports or individually.

Centralized Product Master for All Catalog Data
Brand, Category, Product & SKU Management
Complete Hierarchy Visibility in Product Hub
Bulk SKU Import via Excel/CSV Templates
Individual Product Creation & Editing
Product Status & Availability Controls
Product Visibility Configuration per Customer
Configurable Catalog Structure Per Organization

SKU Variants, Sizes & Product Codes

Each product SKU can have different sizes, colors, or variants. For example, in the Titan setup: Fastrack Fragrance is the brand, Men/Women/Unisex are categories, Beat for Him and Pulse for Him are products, and specific SKU codes and sizes are defined under them like 100 ml variants. This structure differs from brand to brand.

Size-Based Variants (e.g., 100 ml, 200 ml, 500 ml)
Color-Based Variants per Product
SKU Code Assignment & Management
Product-Level vs SKU-Level Configuration
No Hardcoded Structure, Fully Configurable
Category Grouping (e.g., Men, Women, Unisex)
Brand-Level Organization & Filtering
Multi-Variant Product Support

SKU-Level Inventory & Batch Tracking

The inventory screen gives a complete overview including total SKUs, inventory value, in-transit stock, and current stock levels SKU-wise. If batch management is enabled, batch details are also visible. Batch-enabled inventory supports FIFO (First In First Out) and FEFO (First Expiry First Out) allocation.

Total SKUs & Inventory Value Overview
Current Stock Levels SKU-Wise
In-Transit Stock Visibility
Batch Management with Batch Details
FIFO & FEFO Allocation Logic
Stock Movement History per SKU
Warehouse-to-Warehouse Stock Transfers
Stock Reconciliation & Adjustment Workflows

Auto Stock Replenishment at SKU Level

Minimum stock levels are configured at SKU level. For example, if you define that a minimum of 5 units should always be available, then as soon as stock drops below 5, the system can automatically place a replenishment order from the company or super stockist depending on the hierarchy.

SKU-Level Minimum Stock Configuration
Automatic Replenishment Order Generation
Replenishment via Company or Super Stockist Hierarchy
Direct Proceed or Approval Workflow Options
Low Stock Detection & Alerts
Pending Replenishment Approval Visibility
Distributor-Level Auto Replenishment

Product Integration Across Orders, Pricing & Targets

Products from the catalog are integrated across orders, pricing, targets, and the mobile app. When orders are placed, the system automatically checks stock availability, applicable pricing, and credit limits for the selected products.

Product Selection & Order Placement

The order process includes selecting customer, warehouse, and payment type, then adding products and quantities. The system automatically checks stock availability, applicable schemes, pricing, and credit limit. UOM conversions apply during quantity calculations.

Product Search & Selection from Catalog During Ordering
UOM-Based Quantity Calculation (e.g., order in boxes, dispatch in pieces)
Real-Time Stock Availability Check Against Warehouse Inventory
Product-Wise Pricing Auto-Applied from Price Lists
Batch Allocation with FIFO/FEFO Logic During Dispatch
Product Schemes Auto-Applied at Category or SKU Level
Customer-Specific Product Visibility During Order Placement
Product Details Visible in Order Summary

Product-Wise Pricing Configuration

While creating a price list, product-wise pricing is configured along with validity dates and status. A product may sell for ₹100 in North India and ₹150 in South India. If no special price list is available, the default product pricing is applied automatically.

Product-Wise Pricing Within Each Price List
SKU-Level Rate Configuration
Geography-Based Product Pricing (₹100 North India vs ₹150 South India)
Customer-Type Product Pricing (Super Stockist vs Distributor vs Retailer)
Validity Date Control Per Price List
Default Product Pricing Fallback
Product-Specific & Category-Specific Scheme Application
Product Pricing Reflected in Invoices

Product-Based Targets & Achievement

There are mainly two types of targets: product-based targets and visit-based targets. For product targets, you can define specific product sales targets, category-level sales targets, and volume-based targets. Achievement can be counted on order placement, on dispatch, or on invoice generation.

Specific Product Sales Targets
Category-Level Sales Targets
Volume-Based Targets
Achievement Counting: On Order, On Dispatch, or On Invoice
Monthly, Quarterly & Yearly Target Cycles
Automatic Recurring Target Generation
Bulk Target Upload via Templates
Achievement Logs Showing Contributing Orders

Mobile App Product Catalog & Ordering

Field sales teams can browse the product catalog, check stock availability, and place orders directly from the mobile app. The app dashboard shows top-selling SKUs, order history, weekly/monthly sales trends, and target vs achievement details.

Product Catalog Browsing in Mobile App
SKU-Level Stock Visibility During Order Placement
UOM-Based Quantity Entry
Top-Selling SKUs in App Dashboard
Target vs Achievement Tracking
Weekly & Monthly Sales Trends
PDF Order Generation with Product Details
AI Assistant for Product-Related Queries

GRN & Returns at Product Level

For distributors or super stockists, incoming stock receipts (GRN) track ordered quantity vs received quantity at product level. Returns management allows selecting specific products from orders with return reasons. If a ₹100 order has ₹50 damaged stock returned, a ₹50 credit note is generated.

GRN Processing with Product-Level Quantity Tracking
Ordered vs Received Quantity Validation
Receiving Warehouse Assignment
Product-Level Return Processing
Return Reason Capture per Product
Credit Note Generation After Approval
Returns at Retailer, Distributor, or Super Stockist Level
GST-Compliant Return Handling

Product Analytics & SKU Performance Dashboard

The platform provides centralized visibility into product performance, SKU-level sales, inventory movement, and top-selling products through configurable dashboards and 24+ default reports. Filters can be applied based on material, customer, warehouse, brand, and other parameters.

Product Performance Reports

Track how products are performing across the distribution network. Reports open in a side panel where users can explore data without leaving the current screen, apply filters like warehouse, brand, status, or any custom filter, and export directly.

Product-Wise Sales Tracking
SKU-Level Order Volume Analysis
Category-Wise Sales Distribution
Brand-Level Performance Comparison
Top-Selling SKUs Report
Product-Wise Revenue Impact
Slow-Moving SKU Identification
Product Sales Trends Over Time

Inventory & Stock Reports

Monitor stock movement and inventory levels at SKU level across warehouses and distribution points.

SKU-Wise Current Stock Levels
Batch-Wise Inventory Reports
Expiry Tracking & FEFO Reports
Stock Transfer History
Stock In/Out Transaction Log
Warehouse-Wise Inventory Summary
In-Transit Stock Visibility
Replenishment Status Reports

Target Achievement by Product

Achievement logs show which orders contributed toward target achievement. Target uploads work through templates where users download the template, fill values, and upload it back. Columns are dynamic and generated based on target configuration.

Product Target vs Achievement Reports
Category-Level Target Completion
Order-Level Achievement Contribution Logs
Monthly & Quarterly Product Trends
Top Performing Products by Target
Volume-Based Achievement Analysis
Salesperson Product Performance
Coverage & Productivity Data

Dashboard KPIs & Real-Time Charts

The dashboard loads the last 30 days' data by default and shows KPIs, charts, top products, and all related analytics. Everything can be exported.

Top-Selling Products & SKUs
Product-Wise Revenue Overview
Category Distribution Charts
Sales Trend Charts
Order Status Distribution (Delivered, Processing, Pending)
Active Users & Coverage Dashboard
Inventory Value Summary
Customizable Date Range & Filters

Report Exporting & Caching

We already have around 24 default reports in the system. Once a report is exported, it is available in a dedicated Exports section for the next 7 days, so users do not need to regenerate the same report repeatedly. This helps reduce load on the system because reports are generated in real time.

24+ Default Reports Available
CSV Format Export Support
7-Day Export Cache for Re-Access Without Regeneration
Configurable Filters (Warehouse, Brand, Status, Custom Fields)
Side Panel Report Exploration
Shared Export Access Across Team Members
Date-Wise & Territory-Wise Filtering
Real-Time Report Generation

Key Features & Benefits of SKU Management Software

Discover how our product catalog management software helps businesses manage their complete product hierarchy, UOM conversions, SKU-level inventory, and product-wise configurations across the distribution network.

Configurable Product Hierarchy

Build your Brand → Category → Product → SKU structure. For example, Fastrack Fragrance (brand) → Men/Women (categories) → Beat for Him (product) → 100 ml SKU variants. Fully configurable per organization.

UOM Conversion Management

Define units of measurement with conversion factors. For example, 1 box = 10 packets, 1 packet = 4 pieces. Base unit logic with decimal support for volume-based quantities.

Product Variants & SKU Codes

Each product SKU can have different sizes, colors, or variants. SKU codes and sizes are defined under each product. This structure differs from brand to brand with no hardcoded approach.

Bulk Import & Management

All SKUs can be managed through imports or individually. Products, categories, brands, and units of measurement are all manageable from the centralized Product Hub.

SKU-Level Inventory

View total SKUs, inventory value, in-transit stock, and current stock levels SKU-wise. Batch management with FIFO and FEFO allocation for expiry-sensitive products.

Auto Stock Replenishment

Configure minimum stock levels at SKU level. When stock drops below threshold, the system automatically generates a replenishment order from company or super stockist.

Product-Wise Pricing

Configure pricing at individual SKU level. A product may sell for ₹100 in North India and ₹150 in South India with separate price lists and validity dates.

Product-Based Targets

Define specific product sales targets, category-level targets, and volume-based targets. Achievement counted on order placement, dispatch, or invoice generation.

Batch & Expiry Tracking

Batch-enabled inventory with expiry date tracking. System automatically allocates products expiring sooner using FEFO logic during dispatch.

Cloud & Mobile Access

Field teams browse product catalogs, check stock availability, and place orders with correct UOM conversions from the mobile app. Top-selling SKUs visible in dashboard.

24+ Reports & Export

Access product performance reports, SKU-level analytics, inventory reports, and target achievement dashboards with CSV export and 7-day cached access.

Fully Configurable

Customize product hierarchies, UOM structures, pricing rules, inventory settings, and reporting configurations. Every organization configures the system according to their business structure.

Who Uses Product & SKU Management Software?

Built for businesses managing complex product catalogs with multi-level hierarchies, UOM conversions, product variants, and SKU-level inventory tracking across distribution networks in India and globally.

FMCG & CPG Companies – Manage thousands of SKUs across brands, categories, and variants with UOM conversions (boxes to packets to pieces). Track SKU-level inventory, batch expiry, and auto-replenishment across India's multi-tier distribution networks
Beverage & Alcohol Brands – Configure product catalogs with size-based variants (330 ml, 500 ml, 1L). Manage batch-level inventory with FEFO allocation and SKU-wise stock visibility across warehouses
Consumer Durables – Organize product catalogs with Brand → Category → Product → SKU hierarchy for appliances, electronics, and accessories. Manage color and size variants with product-wise pricing per region
Personal Care & Cosmetics – Manage fragrance, skincare, and beauty product catalogs with variants like 100 ml, 200 ml across categories (Men, Women, Unisex). Track SKU performance across kirana and beauty retail in India
Pharmaceuticals – Configure drug catalogs with batch tracking, expiry management, and FIFO/FEFO allocation. Manage UOM conversions for strips, bottles, and cartons with SKU-level stock replenishment
Food & Snacks Brands – Manage product catalogs with packaging-based UOM (1 carton = 24 packets = 240 pieces). Track batch expiry and auto-replenishment at SKU level across distribution territories
Building Materials & Cement – Organize product masters with volume-based UOM (bags, tonnes) and decimal quantity support. Manage product-wise pricing for ₹100 in North India vs ₹150 in South India
Electronics & Appliances – Configure product catalogs with model-based hierarchy (e.g., Apple → iPhone → iPhone 15 → specific SKUs). Manage color and storage variants with SKU-level inventory tracking

PRICING

Flexible pricing based on your product catalog size, hierarchy levels, UOM requirements, and inventory configurations. From basic product master software to a complete SKU management system with batch tracking, replenishment, and analytics.

Every plan includes Cloud Hosting, Web & Mobile Access, Role Management, Setup & Onboarding, Standard Reports, Technical Support, and Workflow Configuration.

Monthly Plan

Flexible Month-to-Month Billing

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Product & SKU Management Software

Trusted By Leading Organizations

Why Choose Our SKU Management Software?

How Our Product & SKU Management Software Works

Comprehensive Product & SKU Management Features

Product Hub Dashboard & Overview

Product Dashboard Metrics

Product Hierarchy Configuration

Unit of Measurement & Conversion Management

Product Catalog Structure & Inventory Integration

Product Hub & Catalog Management

SKU Variants, Sizes & Product Codes

SKU-Level Inventory & Batch Tracking

Auto Stock Replenishment at SKU Level

Product Integration Across Orders, Pricing & Targets

Product Selection & Order Placement

Product-Wise Pricing Configuration

Product-Based Targets & Achievement

Mobile App Product Catalog & Ordering

GRN & Returns at Product Level

Product Analytics & SKU Performance Dashboard

Product Performance Reports

Inventory & Stock Reports

Target Achievement by Product

Dashboard KPIs & Real-Time Charts

Report Exporting & Caching

Key Features & Benefits of SKU Management Software

Configurable Product Hierarchy

UOM Conversion Management

Product Variants & SKU Codes

Bulk Import & Management

SKU-Level Inventory

Auto Stock Replenishment

Product-Wise Pricing

Product-Based Targets

Batch & Expiry Tracking

Cloud & Mobile Access

24+ Reports & Export

Fully Configurable

Who Uses Product & SKU Management Software?

PRICING

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Batch & Expiry Management

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Customers Speak

Rewards and Recognition

Celebrating Growth Milestones on Play Store, App Store, & G2

Frequently Asked Questions (FAQs)

What is SKU management software?▼

How does the product hierarchy work?▼

How does UOM management work in the system?▼

Can products be imported in bulk?▼

Does the system support SKU-level inventory tracking?▼

How does auto stock replenishment work at SKU level?▼

Can product-wise pricing be configured?▼

Does the product master software support product-based targets?▼

What product analytics and reports are available?▼

Is the product catalog management software cloud-based?▼

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