Retailer Loyalty Program Software Vietnam

Retailer Loyalty Program Software lets FMCG and consumer brands run a structured reward programme for the retailers, wholesalers, distributors and channel influencers they sell through. Points, digital wallets, reward catalogues, campaigns and automated messaging sit in one cloud platform covering both general trade and modern trade.

Yes. It is built for brands whose volume depends on a deep tạp hóa and traditional-market base sitting alongside a fast-growing minimart and convenience channel, with distributors and wholesalers in between, from Hanoi and Hai Phong through Da Nang to Ho Chi Minh City and the Mekong Delta.

A Loyalty Platform is a single connected system for members, points, wallets, reward catalogues, campaigns, approvals and reporting, so brand teams, the Sales Supervisor layer and every distributor work from the same record.

You configure the earning rules and the engine applies them without manual intervention: purchase value in VND, verified QR scans, uploaded invoices, SKU mix, slab percentages, tier position or a monthly target. An owner can see exactly why each credit landed, which is what keeps the mechanics believable.

Yes. Reward tạp hóa owners, traditional-market stall holders and minimart operators for offtake, repeat ordering, range growth and campaign participation, with the full earning history visible in their own app.

Yes. The platform covers wholesalers, distributor salesman teams, pharmacy staff, mechanics, technicians and other trade influencers whose recommendation decides what a small outlet stocks.

Yes. Every member sees points earned, the VND balance available now, anything still awaiting approval, redemption history and a full dated statement inside the app.

Rewards move on the rails an owner already uses: bank transfer over VietQR and NAPAS 247, e-wallet credit, plus gift vouchers, merchandise or a configured reward catalogue. Payout turnaround is tracked as a programme metric, because a slow reward damages a programme faster than a small one.

Yes. Point credits, approval routing, member notifications and payout instructions all run on configured workflows, which removes the spreadsheet reconciliation that usually delays settlement.

Yes. Dashboards and Excel exports cover enrolment, active and dormant members, points issued, redemptions, wallet liability, payout turnaround and growth, split across the North, the Centre and the South and by distributor.

Yes. Forms, fields, workflows, campaigns, reward catalogues, reports and permissions are all configurable, including the consent capture, retention and access controls an owner's personal data requires under the Law on Personal Data Protection 91/2025/QH15.

Typical deployment takes 2–4 weeks depending on complexity, user count, integrations, and customisation scope.