Consumer Durables & Electronics Sales Force Automation Cloud Software for Nigerian Business

It is one cloud app with role-tuned screens. The key account manager owns modern-trade buyers at Spar, Justrite and branded showrooms. The dealer rep runs beats through wholesale clusters like Alaba International Market, Computer Village in Ikeja and Ariaria in Aba. The counter promoter runs daily shifts at a dealer or showroom floor with demo capture and a conversion log.

Each promoter is mapped to a specific counter, whether a stall in Alaba, a phone shop in Computer Village or a Spar aisle. Shift check-in locks to the outlet geo-fence with selfie AI, and it runs offline through blackouts and weak signal in dense markets. The shift screen captures demos run, shopper interest and conversions, so a conversion ratio replaces self-reported attendance.

The promoter taps demo start and picks the model. End of demo captures interest, the decision factor (price, feature, warranty, financing) and the outcome. For a purchase the serial or IMEI logs for sell-through tie-back. This data feeds promoter scoring and competitor analytics, so brand teams see which model wins the counter in Lagos versus Kano.

Yes. Dealer and showroom sales exports flow in via API or SFTP, and where a counter runs on POS the receipt reference is attached. The platform matches shift, outlet and serial to the sale. Verified conversions drive the Naira incentive, paid out cleanly by bank transfer or a fintech wallet like Opay, Moniepoint or PalmPay. Inflated or unmatched claims flag for review, so agency skimming gets screened out.

Every secondary order and sell-through unit posts to MTD and QTD buckets per rep, state, dealer and SKU. Leadership sees live progress against target across the Lagos, Onitsha and Kano corridors. Slippage triggers alerts, and closing-day reporting needs no manual roll-up in a spreadsheet.

Each modern-trade account and brand showroom carries a buyer profile and review cycle. Visit cadence varies by class: flagship stores in Lagos and Abuja, mid-tier chains, and satellite outlets. The daily plan rolls up to a KAM MIS, and calendar shifts around public holidays or a market shutdown auto-adjust without rework.

Each dealer holds an active SKU list. Beat check-in captures on-shelf presence, the marked selling price and the SON standardisation mark or MANCAP where it applies. Out-of-stock, delisting and grey-market parallel imports get logged. Compliance reports show percent of agreed range available, and KAMs use them in dealer reviews to close listing and pricing gaps.

Brand managers see SKU sell-through, conversion ratios and demo activity by state. KAMs see dealer and showroom scorecards for buyer reviews. Leadership sees national roll-ups with drill-downs to outlet and rep across the South-West, South-East and North. 1Voice AI answers natural-language questions, so a query like top five appliance dealers in Onitsha by growth needs no custom report.

The app supports a field force working across English, Hausa, Yoruba, Igbo and Pidgin, so a promoter in Kano and a dealer rep in Aba each work in a language they trust. Outlets are mapped by GPS pin and landmark rather than a street address, which suits the unnamed streets of Alaba, Computer Village and Ariaria where a stall is found by cluster and line, not a house number.

Yes. The app is offline-first. Through grid blackouts and the patchy signal inside Alaba, Ariaria or a crowded Kano electronics row, promoters and dealer reps still capture attendance, demos, price checks and secondary orders without a live connection. Data and photos sync to the cloud the moment the network returns, so nothing is lost when NEPA takes the light.