Trade Loyalty for Building Materials & Hardware Brands in South Africa

Yes, and they stay properly apart. Each audience carries its own verification profile, earning rules, payout route and message templates, so a rule written for a tiler can never reach a contractor rebate. A single cement, paint or tile brand runs all four at once, from Cape Town to Polokwane, out of one admin portal.

Every cement bag, paint tin, tile carton and rebar bundle leaves the plant carrying a code of its own, hidden under a scratch panel. The installer scans it in the app; the cloud matches the batch against the issued list, refuses anything already redeemed, and tests where and when the scan happened. Clear all three and the rand is released to the linked bank account by instant EFT or PayShap.

Tier position is read from distributor DMS purchase files rather than anything self-declared, so slab earning by brand decides the move from Bronze to Silver, Gold and Platinum. The completion bonus releases once the handover certificate is signed off. Higher tiers open up bulk-order terms, a wider tool catalogue and seats on brand training. Rebates settle by EFT into the registered business account.

Independent hardware stores, builders' merchants and cash-and-carry accounts earn volume rebates scored on DMS primary sales, whether they trade in Tembisa, Mitchells Plain or a small Free State town. Distributors and independent wholesalers sit on their own rule sets. Settlement leaves by EFT to a registered business account, so a store running a card machine and a paper day book is still paid on time and on record.

Nothing is decided on the handset. A code redeems once on the server, so a photocopied or reprinted panel simply fails. Distance and elapsed-time rules throw out a claim that could not physically have happened, and image AI picks up a scratch surface that has already been opened. Borderline cases wait with a reviewer before a rand leaves the float, and every transaction is written to an audit trail that stands up when SARS asks for the record.

It does. The scan runs on entry-level Android handsets and is held on the device wherever mobile coverage thins out, on a long rural delivery route or inside a township pocket where the signal drops between streets, then uploads the moment a bar comes back. Screens are kept deliberately light because members pay for their own data bundles, and the interface reads in the member's own language.

A seasonal scheme sits on top of base earning as a dated window with its own bonus, multiplier or trade-up offer, timed to the summer building season or to a launch date you pick. Contractors see eligibility at the point of order, installers get a refreshed scan rate, and hardware retailers get range and rebate notices. All of it is configured in the portal; none of it needs a developer.

A South African bank account is captured at sign-up and verified before anything pays out. After that an approved scan or rebate settles into it by instant EFT or PayShap, usually within seconds. You set daily and per-scheme ceilings, an SMS confirmation follows every disbursement for members on basic handsets, and the settlement file reconciles itself against the statement, raising a mismatch rather than quietly absorbing it.

By segment. Installers get scheme alerts and payout confirmations, contractors get tier movement and quarter-end target nudges, hardware retailers get range and rebate notices. Each group keeps its own template library, and a broadcast can go out in English, isiZulu, isiXhosa, Afrikaans, Sesotho or Setswana with POPIA-aligned opt-in and a send window set campaign by campaign, so a plasterer in Umlazi and a merchant in Bloemfontein each read it in their own language.

Brand teams follow active installer and contractor counts, how the tiers are distributed, and which provinces are scanning hardest. Sales ops read scan rate province by province, scheme return against budget, and the pattern behind rejected claims. Finance tracks outstanding rand liability, issued against redeemed, and a per-transaction trail. 1Voice answers questions about any of it in plain language.