Cloud Software Built for Consumer Durables & Electronics Companies in Vietnam

Yes, all of it runs on one cloud backend. Promoter and in-store staff shifts, dealer and chain orders, serial-level stock, sell-out reporting, loyalty payouts in VND, display audits, and LMS certification all feed the same admin portal, with dashboards that span territories from the North down through the Centre and South.

A serial number is assigned at warehouse dispatch and stays with the unit through to the dealer or chain branch invoice. At the point of sale, the shopper scans a QR code, and that single scan ties the serial to the outlet, the date, and the buyer in one record. Because the lookup for warranty, swap, or recall status happens in real time, a service centre never has to fall back on a paper receipt to confirm cover.

No, and that's by design. National and regional electronics chains and their branches sit on one price tree, independent dealers and sub-distributors on others, each with its own off-invoice, on-invoice, and claim-based discounts in VND set by channel class. Chain-level trading terms are kept entirely separate from what an individual dealer has agreed.

Once a chain or dealer shares point-of-sale data, it gets ingested by branch and SKU and reconciled straight against dispatched stock and serial numbers. That reconciliation is what turns sell-in into real sell-through for a brand team, and it surfaces any gap between shipped and sold stock while there's still time to act on it, not at month-end.

Every promoter or in-store staff member is mapped to a single chain branch or dealer showroom, and check-in only registers once a selfie and an AI liveness check confirm they're actually at that location. From there, demonstrations, shopper interest, and conversions all log against the shift itself, and wherever branch sell-out data is available, a claimed conversion gets matched back against a unit that was genuinely sold.

A compliant display is defined per chain and branch in the campaign brief itself, down to demo unit placement, brand corners, and POSM. On every visit, a merchandiser or promoter photographs the setup, and AI image recognition checks that photo against the brief. Any demo unit that's missing or moved gets flagged immediately, which keeps display spend tied to what's genuinely on the shop floor rather than what was supposed to be there.

A claimed conversion by itself doesn't trigger anything; the app logs it, but payout waits for verification. Where chain or dealer sell-out is shared, that sale gets checked against it, and a serial-to-sale match runs wherever serial-tagged sell-through data exists. Only once a conversion clears that screen does payout go straight to the promoter's bank account or an e-wallet such as MoMo or ZaloPay, so an inflated claim never reaches the payout stage.

No. Every new phone, appliance, or TV launch comes bundled with a training module covering specifications, the demo flow, and a certification quiz, and the field app simply won't let new-launch detailing start until that quiz is passed. That means a brand team can check branch-level readiness before stock even lands, rather than diagnosing a weak launch week after the fact.

Yes. VND is the currency behind pricing, credit limits, and payouts throughout. On compliance, the platform supports the e-invoicing obligations that have applied to every Vietnamese business since 1 July 2022, and it aligns with the Law on Personal Data Protection that took effect in January 2026, backed by role-based access and an audit trail on every transaction, though it makes no claim of certification under either regime.

It does, because that regional split is real: the North and South typically build Tết stock on different timelines ahead of the holiday, which is by far the peak buying window for durables and electronics, covering both household upgrades and gifting. To keep the same serial-tagged stock from being double-booked across competing orders during that run-up, the DMS applies priority rules for allocation by dealer or branch class.

FMCG, food and beverage, dairy, home care, cosmetics and personal care, pharma, agriculture and agri-inputs, industrial products, automotive components, and building materials all run on the same cloud backend, modularised per industry, so a durables brand and an FMCG arm can share one stack without stepping on each other's configuration.