A cloud LMS for Nigeria's durables and electronics brands. Certify promoters at Alaba, Computer Village, and modern trade, gate new-launch demos, train dealer and installer staff, and run offline-first quizzes on one platform.
Promoter churn, quarterly phone and appliance launches, and dealer staff who turn over every season. The LMS structures product knowledge, gates demo certification, and onboards multi-brand and open-market retailer staff on one cloud platform, built for the language and the power realities of the Nigerian floor.
A first-shift path covers brand basics, top SKUs, and the demo flow in the promoter's own language. The cloud LMS links certification to the SFA, so an uncertified promoter simply cannot run the demo on a new phone, TV, or inverter at a modern-trade floor or an Alaba showroom.
Staff at Computer Village, Onitsha, and Kano dealer shops change often. A short mobile pathway walks them through warranty, exchange, financing plans, and display standards. HR onboarding enrols every joiner from day one, so a shop is cleared to sell the brand only after its staff finish the modules.
Install steps for ACs, inverters, and large appliances, fault diagnosis, spare-part identification, and the warranty claim flow. Field engineers and independent installers across Lagos, Port Harcourt, and Aba follow the same set with mobile quiz checks, keeping service quality consistent across the dealer network.
Quick reads on training a multilingual promoter force, selling through blackouts and weak market networks, and winning in informal trade for durables and electronics brands across Nigeria.
Four tracks built for Nigerian durables: promoter certification, new-launch readiness, demo pitch scoring, and technician and installer training. One cloud stack, mobile-first for weak-signal markets and grid blackouts.
A first-shift path covers brand basics, top SKUs, demo flow, and the shopper script in English, Hausa, Yoruba, Igbo, or Pidgin. Mobile quizzes confirm comprehension, and certification clears the promoter for the counter by the next shift at a modern-trade floor or an Alaba showroom.
Each phone, TV, inverter, or home-appliance launch ships with a module: specs, demo flow, the Naira price ladder, and a quiz. Promoters must pass before the SFA enables the SKU. Brand teams see launch readiness by region, Lagos to Kano, before go-live day arrives.
Promoters upload a short video pitch from their own phone whenever the network allows. Trainers score technical accuracy, clarity, objection handling, and close. Score gaps trigger refresher modules. Top videos are saved as local-language exemplars for the next batch of joiners.
Technicians get install, fault diagnosis, and warranty-claim tracks for ACs, inverters, and appliances. Dealer and open-market staff get warranty, returns, financing, and display standards. Quiz completion gates outlet activation in the SFA, so only ready outlets carry the brand.
Two 1Channel apps drive the field-to-channel workflow. Both are on Google Play and the Apple App Store, sharing the same cloud backend as the admin portal.
The full cloud LMS: four delivery modes, quiz banks, level gating, certificates, and trainer analytics for Nigerian promoter and dealer teams.
Explore LMS Platform →Attendance compliance, beat adherence, and productivity tracking that feed the LMS promotion criteria for promoters and merchandisers.
Explore Workforce →Employee records, designation hierarchies, role-based access, and joining-date tracking that feed LMS tenure criteria for level-based progression.
Explore HR →GPS attendance with selfie AI validation. Trainer attendance at sessions and trainee attendance at venue or virtual events flow through one engine.
Explore Attendance →The SFA gives the productivity metric that feeds LMS promotion criteria. Trained promoters apply learning directly on real beats and store visits.
Explore SFA →In-store training capture on dealer visits, demo logging by promoters, and photo proof of counter execution across Lagos, Onitsha, and Kano.
Explore Field Activity →Dealers and promoters trained on the same LMS can be rewarded through loyalty when they complete modules, with payouts in Naira via bank transfer or Opay and Moniepoint.
Explore Loyalty →Merchandisers apply retail playbooks on the shelf after clearing LMS modules on planogram, POSM deployment, and category mix for durables displays.
Explore Retail Execution →