Run the whole channel from one platform: national chains, buying groups, independent dealers and township electronics stores. Distributor ordering, in-store promoter shifts, serial and warranty capture, display audits and launch training sit together, and the app carries on working where mobile coverage thins out.
Stock clears at Durban, Cape Town or Gqeberha, moves into regional warehouses, then fans out across national chains, buying groups, independent wholesalers, single-brand dealers, township electronics stores and online baskets. Ticket sizes are high, much of it sells on credit or lay-by, and almost nothing moves without a demonstration first.
Your promoters work appliance and phone counters in Johannesburg, Durban and Cape Town, in stores a brand manager reaches once a month at best. With no shift that locks to the outlet and no demo logged against it, attendance and conversion are both taken on trust.
Independent wholesalers and dealers send indents by WhatsApp, by phone and occasionally by email, and somebody retypes each one into a spreadsheet. Allocations drift, a fast mover runs dry in Polokwane with nobody flagging it, and the back-order list only surfaces at month-end.
Sell-out arrives from dealers as loose spreadsheets while serial and IMEI records sit inside a separate warranty system. Pairing a single unit to its buyer and its outlet for a trade-in or a recall turns into a week of cross-referencing, and parallel-import arguments stay unresolved.
Gondola ends, live demo screens, phone bays and branded corners are booked and settled in rand. Without an outlet audit that carries a photograph, nobody at head office can say whether the agreed layout ever went up in Gqeberha or on the East Rand.
A dealer carrying six brands recommends whichever one is paying this month. Without a tier ladder the owner can actually see, and promoter incentives that clear quickly and visibly, your share of the recommendation quietly moves somewhere else.
Ranges refresh every quarter across handsets, large appliances, television and home energy. If nobody has been assessed on the new specification or rehearsed the conversation, the launch budget is spent explaining features badly.
Two 1Channel apps carry the durables workflow end to end on Android and iOS. Each holds work on the handset when signal drops, then writes back into the same cloud portal your office team already works in.
A dedicated page for each module, written for South African appliance, television, smartphone, home-energy and IT hardware brands.
Account cadence on chain buyers and dealer principals, promoter shifts locked to a counter, demonstrations logged as they happen, and sell-through that rolls up province by province.
Explore Durables SFA →Wholesaler and dealer ordering, serial and IMEI capture from the quay onwards, warranty sign-up, tiered rand price lists and trade-in handling.
Explore Durables DMS →Tier ladders for dealers, promoter earnings settled by PayShap or instant EFT once a sale is verified, plus trade-in and extended-warranty registration.
Explore Durables Loyalty →Brand-corner and demo-unit checks, gondola tracking, image recognition run over shelf photographs, and visibility scores by chain and by province.
Explore Durables Retail Execution →Product lessons for promoters, sign-off before a launch reaches the floor, demo skill assessments, and induction for dealer and service-centre staff in the languages they work in.
Explore Durables LMS →A cloud sales force automation platform shaped around durables selling. Chain buyers and dealer principals sit on a planned call cycle, territory reps work weekly outlet rounds, promoters clock daily shifts at their counters, every demonstration is logged, and rand sell-through builds by dealer and SKU while it happens. Work is written to the handset first, so a rural route in Mpumalanga or a basement showroom on one bar never ends the visit.
A cloud distributor management system sits underneath the durables channel. Orders reach it through the B2B portal, from an account manager on the road, or by WhatsApp handoff. Allocation works against serial-level stock, each dealer class buys off its own rand list, and the invoice carries those serial numbers from the moment a container clears Durban or Cape Town.
Dealers, counter promoters and the people who buy from them all sit inside structured cloud loyalty programmes. Dealers climb tiers on what they genuinely buy, promoters earn only on conversions the platform can verify, trade-ins and warranties are registered at the counter, and a cleared incentive settles by PayShap or instant EFT instead of waiting on a monthly run.
The brand corner, the demo bay, the gondola end and the signage were all bought in rand. A photo-led AI retail execution platform puts the brief in front of whoever walks in, scores the photograph against the planogram, and reports back by chain, by dealer and by province across hypermarkets, electronics chains, furniture and appliance floors and independent showrooms.
Promoters and dealer floor staff are brought up to speed through a cloud sales team LMS. Induction paths, an assessment that has to be passed before a flagship reaches the counter, specification modules able to carry SABS references, filmed roleplay, and induction for service-centre and dealer teams, all delivered in English, isiZulu, isiXhosa, Afrikaans or Sesotho. Until someone passes, the field app will not open the demo to them.
Short pieces on serving the independent tier, selling where the signal fades, and choosing a distributor system in South Africa.
What the platform gives appliance, television, smartphone, home-energy and IT hardware brands selling across all nine provinces.
Account management, promoter shifts, dealer distribution, rewards, display audits and training all write into the same cloud, so nothing has to be exported from one system and typed into the next.
National chains, buying groups, independent wholesalers, single-brand dealers, township electronics stores, service centres and online each run on their own workflow, price list and scorecard.
Route sequencing, selfie-based attendance, photo scoring of demo units and signage, duplicate-scan detection on dealer QR claims, and questions answered in plain English.
Coverage thins on rural routes, in pockets of the townships and inside basement appliance halls. The app keeps recording on the handset and pushes everything up the moment a bar returns.
A unit is followed from the quay at Durban or Cape Town into the warehouse, out to the dealer and on to the buyer. A warranty query, a trade-in or a recall is answered in minutes rather than reconstructed, and parallel-import arguments end quickly.
REST APIs and scheduled file transfers connect SAP, Oracle, Microsoft Dynamics, Sage and whichever dealer portal is already in use, in both directions.
Roll out one module at a time. Begin with field sales in Gauteng, or with promoter training on its own, then layer distribution, rewards and display audits on afterwards.
The promoter, dealer and account-manager apps all publish under your own name on Google Play and the App Store, so the channel only ever sees one brand.