1Channel platform background pattern

Why Choose Cloud AI Retail Execution in South Africa?

End-to-end retail execution built for South Africa's dual-channel reality — offline-first proof, geotagged audits, and accountability across chain stores, independent supermarkets, spaza shops, pharmacies and cash-and-carry wholesalers in every province.
POSM Planning & Drive Setup – Define POSM categories (coolers, gondola ends, posters, shelf strips, standees, forecourt signage), link them to brands, set drive duration, assign outlet lists from your distributor territories and attach reference images.
Offline Mobile Activation – Reps open the activation tab, select the assigned drive, capture outlet photos, and submit proof from the app — even with no signal deep on a rural route. Data syncs automatically once back online.
Multi-Level Audit Scoring – L1, L2 and L3 auditors review submitted proof, assign quality scores and flag non-compliant or "phantom" POSM before sign-off, protecting every rand of trade spend.
Bypass Workflows – Closed, relocated or under-construction outlets are flagged with documented reasons, so drive targets stay accurate as independent outlets open and close.
Planned Beat Plans & Ad Hoc Visits – Schedule beat plans for dense township clusters in Soweto, Tembisa and Khayelitsha, while reps log unplanned visits to onboard a newly opened spaza shop.
Brand Visibility Dashboards – Track drive coverage, target versus achievement and outlet-level visibility by province — Gauteng, the Western Cape, KwaZulu-Natal and the Eastern Cape — in real time.

1Channel Suite for South Africa

Complete SaaS tooling for field sales, loyalty, retail execution, CRM and training right across your distributor network

How Our Software Works?

Admins define POSM categories and types, create drives with outlet lists and reference images, and assign them to field teams across distributor territories. Reps open the offline-first mobile app activation tab, visit spaza shops, independent supermarkets and cash-and-carry wholesalers on planned beat plans or ad hoc routes, capture geotagged photo proof, and submit for review — syncing later if the network was down. Auditors complete L1/L2/L3 scoring while dashboards display drive coverage, target versus achievement, and brand visibility by province in real time.

Field rep executing a merchandising drive and submitting offline photo proof on the 1Channel mobile app in South Africa
Audit task completion and outlet visit tracking with exception flags on the 1Channel mobile app
Drive management dashboard with POSM mapping and L1, L2, L3 merchandising audit reviews
Brand visibility analytics and drive coverage performance dashboard by South African province

Insights & Resources

Practical guides for selling and distributing across the South African market.

How Brands Win in South Africa's Township Trade
SFA

How Brands Win in South Africa's Township Trade

Share of Shelf and Planogram Compliance in South African Modern Trade
Retail

Share of Shelf and Planogram Compliance in South African Modern Trade

Offline-First Field Sales in South Africa: Selling Where Mobile Coverage Runs Thin
SFA

Offline-First Field Sales in South Africa: Selling Where Mobile Coverage Runs Thin

Township Route Planning: GPS Beat Coverage for Soweto, Khayelitsha and Umlazi
SFA

Township Route Planning: GPS Beat Coverage for Soweto, Khayelitsha and Umlazi

Read More

Rewards and Recognition

Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.

mid market high performer
easy for mid market businesses
easiest setup for mid market businesses
high performer for best return on investment

Comprehensive Features Overview

Who Uses Retail Execution Software in South Africa?

From FMCG and beverages to telecoms and dairy, brands and merchandising agencies across South Africa use Retail Execution Software to manage field teams, win the battle for shelf and counter space, and gain visibility deep into township trade.
💡 Fully Customisable: All workflows, modules, dashboards and business rules can be tailored to your South African route-to-market.
Get Started

FMCG & CPG Brands

Run merchandising drives across informal trade — spaza shops, tuck shops, forecourts — and modern trade with geotagged photo proof and audit scoring.

Beverage & Dairy Companies

Confirm cooler placement, shelf visibility and branded fridge execution on van-sales routes with GPS-tagged submissions.

Telecom Operators

Monitor airtime and SIM-activation points, retailer branding compliance and drive coverage across inland and coastal territories.

Consumer Electronics

Track demo-zone setup, standee deployment and promoter presence across major metro retail hubs with multi-level audit reviews.

Pharma & Personal Care

Track pharmacy and independent healthcare POSM placement, promoter visits, and display compliance for SAHPRA-registered SKUs.

Distributors & Wholesalers

Standardise drive rollout, outlet audits and brand visibility across appointed territories and onward to cash-and-carry wholesalers.

Merchandising Agencies

Deliver client drives with tracked field visits, execution proof and audit-ready reports that stand up to scrutiny.

PRICING

We understand every brand has different retail execution requirements. Pricing depends on user count, modules selected, customisation scope, and deployment scale.
Every plan includes cloud hosting, offline-capable mobile apps, onboarding support and training.

Why South African Brands Choose 1Channel

Brands scaling across South Africa's township and independent channel need stronger execution control over field teams, distributors and wholesalers. Our platform unifies retail operations — and holds up on long rural routes and in low-coverage areas — in one system.

Benefits:

Monthly Plan

Flexible monthly billing in rand
Talk to an Expert

Celebrating Growth Milestones

At 1Channel, we celebrate every step of our new customers journey, market of geography, or higher customer satisfaction score to become the preferred Field Sales CRM leader.

4.8
4.7
4.9

Frequently Asked Questions

How are POSM categories and types set up?

How do managers set up a merchandising drive?

How do field teams run drives on mobile with no signal?

What are L1, L2, and L3 audits?

What dashboards are available for tracking?

What happens when an outlet has closed or moved?

Does the platform support ad hoc visits?