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Why Choose Visual Merchandising & POSM Management?
How Our Visual Merchandising & POSM Management Works
Complete retail store visual merchandising system where programme managers create POSMs, define campaigns, assign stores, and monitor execution while field teams capture real-time merchandising data through the mobile app.
- POSM Creation & Categorization
- Campaign Setup & Store Mapping
- Field Execution & Image CaptureAudit, Validation & ScoringVisibility Tracking & Analytics
POSM Master & Campaign Setup
Centralized POSM management system allows you to define and structure all visual merchandising products and link them to campaigns for execution across retail stores.
How It Works:
- Create POSM categories and types (banner, poster, standee, etc.)
- Define POSM linked to brand and product
- Create campaigns with duration and validation rules
- Upload store list and POSM list for campaign mapping
- Activate campaigns for targeted retail merchandising displays
- POSMs automatically appear in store-level execution workflows
Why It Matters:
- Structured POSM management — no scattered merchandising assets
- Standardized merchandising and display execution across stores
- Campaign-based deployment ensures targeted visibility
- Better planning of retail merchandising displays across regions
Note: POSM categories, campaign types, and store mapping rules fully customizable based on client's merchandising execution requirements.
Key Features & Benefits
POSM Management System
Campaign-Based Merchandising
Retail Store Visual Merchandising Tracking
Merchandising Audits & Validation
Coverage & Visibility Analytics
Exception Handling Workflow
Advanced Dashboards & Reports
Who Uses Visual Merchandising & POSM Management?
Built for brands that rely on retail merchandising displays and in-store visibility to drive sales and brand recall.
- FMCG & CPG Companies – Retail visual merchandising execution, POSM tracking, and campaign visibility across thousands of outlets
- Beverage & Alcohol Brands – Shelf visibility, POSM deployment, and outlet-level merchandising compliance
- Consumer Durables – In-store branding, display tracking, and retail merchandising execution across dealer networks
- Personal Care & Cosmetics – Visual merchandising displays, brand visibility tracking, and campaign execution in modern trade
- Retail Chains & Modern Trade – Store-level merchandising control, POSM audits, and visibility analytics
- Healthcare & Pharma – In-store branding, promotional display tracking, and campaign execution across pharmacies
PRICING
Yearly Plan
Other 1Channel Solutions for Sales Teams
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CRM Software
Manage customer relationships, track interactions, and automate sales pipelines.
Loyalty Management Software
Channel partner and influencer loyalty programs with rewards and points redemption.
Retail Execution Software
Merchandising, shelf audits, planogram compliance, and retail visibility tracking.
LMS for Sales Teams
Training, onboarding, certification, and knowledge assessments for field teams.
Merchandising Campaign Management
Plan, deploy, and track merchandising campaigns across stores with POSM mapping and execution visibility.
Retail Merchandising Mobile App
Field-ready mobile app for merchandising audits, POSM capture, task execution, and store compliance tracking.
POSM Tracking & Proof of Execution
Track POSM deployment, capture proof of execution with photos, and validate merchandising compliance at outlets.
Store Audit & Compliance
Conduct retail audits, validate merchandising standards, score compliance, and identify exceptions across stores.
Outlet & Store Management
Centralize retail store management with full visibility. Manage outlet mapping, segmentation, and territories across locations.
Customers Speak
With 1Channel, we've achieved 100% digitisation in sales team movement, order management, and inventory visibility, transforming the way we operate. The most beautiful thing about 1Channel is its ability to be completely customised to meet our organisation's unique requirements.
Watch Video1Channel is one of the best CRM software for field teams. It helps us collect data from over 100 field salespeople across the Gulf region and send instant analytical reports. When we walk into the office in the morning, the automatic sales reports are already waiting in our mailbox.
Thanks to 1Channel SFA tool, we have managed to automate our manual sales process across Asia and Australia into a mobility-based solution, with details of every account over the cloud. Key account managers can see results, any time, across the region.
1Channel SFA tool has made a huge impact on our sales reports, making it easy to track number of customer visits with realistic numbers. The support has been excellent. I am glad to be working with the right partner who understands our requirements.
Before 1Channel CRM software, we evaluated many sales CRM apps and choose them over the others for the innumerable configuration options that meet our business requirements. It is now very easy for us to manage field sales operations in a simple click.
Rewards and Recognition
Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.




