Run TSR beats, tier-1 distributors, supermarket chain audits, and duka loyalty on one cloud stack. KEBS-aligned, M-Pesa-ready.
Duka beats, supermarket KAM calls, van sales, and wholesaler accounts run on spreadsheets and WhatsApp. The chain breaks at five points.
ASMs see a beat list at week-end, not live. Duka visits, KAM calls, and van drops get logged hours later. Coverage gaps surface only in the monthly review.
TSRs text duka orders to the tier-1 distributor. Clerks rekey into invoices. SKU mix-ups, scheme misapplications, and silent stock-outs follow.
Distributor sales rolls land 7-10 days late. Brand managers cannot reset trade schemes, redirect van loads, or pull slow SKUs while the cycle is still open.
POSM ships to supermarket chains for promos. Nobody verifies facings, shelf share, or planogram compliance. Trade spend cannot be tied to actual visibility.
Retailers earn through ad hoc credit and gifts, not a structured points engine. Brand recall, category push, and SKU loyalty stay with the wholesaler.
NPD launches, KEBS pack changes, and scheme updates spread through WhatsApp voice notes. No assessment, no completion record, no proof of pitch readiness.
Two apps cover the full Kenyan FMCG workflow. Both run offline-first on Android and iOS, both sync to the same cloud admin portal.
Google Play
Apple App Store
Google Play
Apple App Store
SFA, DMS, loyalty, retail execution, and LMS each get a dedicated page covering Kenyan FMCG workflows, screens, and integrations.
GPS beat tracking, TSR order capture, KAM call cycles, and live secondary sales dashboards for food, beverage, dairy, and home care field teams.
Explore FMCG SFA →Order-to-cash, batch and expiry control, trade schemes, sub-distributor mapping, and KES credit limits for tier-1 distributors.
Explore FMCG DMS →Pack-QR earning, DMS-fed points, instant M-Pesa payouts, and tier progression for duka owners, wholesalers, and promoters.
Explore FMCG Loyalty →Chain audit checklists, AI shelf-image scoring, POSM compliance, and planogram tracking for supermarkets and hypermarkets.
Explore FMCG Retail Execution →NPD modules, scheme refreshers, gamified quizzes, and level-based unlocks for TSRs, KAMs, merchandisers, and van crew.
Explore FMCG LMS →A cloud sales force automation platform built for Kenyan FMCG field teams. One offline-first app handles duka beats, supermarket KAM calls, and van-sales runs, with GPS-verified visits and live secondary orders flowing into HQ.
A cloud distributor management system for Kenyan tier-1 networks. Order booking, batch-level stock, KES pricing, trade schemes, GRN, and payment reconciliation in one portal. Mombasa-port consignments and imports get full inbound traceability.
A cloud loyalty platform built for the Kenyan trade. Points earn through pack QR, sales-data slabs from the DMS, or invoice upload with multi-level checks. Redemption hits instant M-Pesa, voucher partners, or a physical reward catalogue.
An AI retail execution platform for chain audits in Kenya. POSM rollouts get store lists and picture-of-success references. Cloud image recognition scores facings, eye-level placement, brand togetherness, and competitor share without manual counts.
A cloud sales team LMS for Kenyan FMCG workforces. Four delivery modes: classroom with photo attendance, virtual via Meet, Teams, or Zoom, geo-tagged in-store coaching, and self-paced e-learning. Modules unlock as promotion criteria clear.
Short product walkthroughs covering SFA, DMS, retail execution, and loyalty for Kenyan FMCG teams.
Operational reads on TSR automation, tier-1 DMS, supermarket audits, and duka loyalty for Kenyan FMCG operators.
Eight reasons the platform fits food, beverages, dairy, home care, and personal care teams across the Kenyan trade.
SFA, DMS, loyalty, retail execution, and LMS on shared data. TSR visits, distributor invoices, and chain audits link without rekeying.
Schemes, price lists, beat plans, audit forms, and approvals shape to your channel mix. No code change to support a new SKU launch.
Beat sequencing, shelf-photo scoring, QR scan fraud filters, and the 1Voice query assistant. AI applied to FMCG pain points, not for show.
TSRs cover up-country beats and rural duka networks without data signal. Visits, orders, and photos sync when coverage returns.
Role-based access, encryption in transit and at rest, full audit trail. Up to seven approval levels for credit, scheme, or order signoff.
REST APIs and SFTP feeds connect SAP, Oracle, Microsoft Dynamics, Sage, and existing DMS tools without ripping out what runs today.
Start with SFA-only or DMS-only on one region, add modules later. No big-bang cutover, no field-team disruption mid-cycle.
TSR and duka apps publish under your brand on Google Play and the App Store. Your logo, your colours, your splash screen.
