Cloud AI Retail Execution Software

Q: How does promoter shift validation work for Kenya modern trade?

Promoters at Naivas, Quickmart, Carrefour, Chandarana, and Cleanshelf clock in with a GPS-stamped photo. Sell-through gets posted against the shift, and the M-Pesa Till payout follows the incentive band tied to KES revenue lifted.

Q: Can KAMs run share-of-shelf audits at chain head office?

Yes. KAMs capture facings count by SKU, hot zone placement between 3 and 6 feet, and brand togetherness order. Chain HQ scorecards roll up across all branches of Naivas or Quickmart, with KES revenue tied to each shelf slot.

Q: How does AI image recognition catch missing end-caps at Kenya hypermarkets?

A photo of the gondola feeds image recognition that counts facings and flags a missing end-cap. The auditor sees the gap inside seconds. Reference image overlay compares planogram to actual shelf reality for fast L1 closure.

Q: Does the platform handle agro-dealer planogram audits?

Yes. Agro-input brands push planogram references for seed, fertilizer, and crop-protection lines stocked at agro-dealer counters in rural counties. Field reps capture before-and-after photos and the audit closes against the agro-dealer norm.

Q: How are closed or renovating Kenya outlets handled?

Reps post a bypass with a written reason. Long rains roofing renovations, county licence delays, NTSA workshop reshuffles, anything blocking access. The bypass sits in the audit trail so campaign coverage stays clean.

Q: What festive and seasonal campaigns does retail execution support?

Eid POSM pushes, back-to-school stationery activations, Christmas hamper end-caps, end-year campaigns, long rains roofing and paint drives, dry season interior paint, and fridge-cooler peak summer placements. Each campaign rolls up to county-wise scorecards.

Q: How are county-wise scorecards built across 47 counties?

Every audit carries a county tag from the outlet master. Dashboards aggregate facings, hot zone, togetherness, and compliance into a county roll-up. The 47 counties stack rank against each other on coverage and AV index.

Q: How are L1, L2, and L3 audits handled in Kenya rollouts?

L1 auditors score every GPS-stamped photo. A random slice goes to L2, a fresh reviewer. L1 and L2 mismatches flow to L3 supervisors for adjudication. Points get deducted from whoever erred and quality score updates automatically.

Why Choose Cloud AI Retail Execution Software in Kenya?

Captures shelf reality at Naivas, Quickmart, Carrefour, Chandarana, and Cleanshelf. Pays promoters through M-Pesa Till. Stamps GPS on every audit photo.

Posts Promoter Sell-Through to M-Pesa Till: Shift KES revenue triggers the incentive band, payout flows to the promoter Till.

Audits Chain Planograms at Naivas/Quickmart: KAM scores facings count, hot zone, and brand togetherness at chain HQ rollups.

Stamps GPS on Every POSM Photo: Long shot, left wall, right wall, each timestamped at the Cleanshelf or Chandarana branch.

Surfaces County-Wise Scorecards: All 47 counties stack rank on AV index, with coverage rollups per chain anchor.

Captures Facings, Hot Zone, Togetherness: 3 to 6 feet eye-level scoring, premium-to-popular brand order, per-SKU facings tally.

Validates Eid, Christmas, Back-to-School Pushes: Seasonal campaign templates handle festive end-caps and back-to-school stationery activations.

Closes the Loop on L1/L2/L3 Audits: Auto-throwing queue feeds the next audit, supervisor adjudication updates quality score automatically.

Bypass for Long Rains and NTSA Workshop Closures: Renovating roofing sites or licence-blocked outlets stay out of the campaign denominator.

Comprehensive Features Overview

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Promoter Shift Validation with M-Pesa Till Payout

Stamps the shift open, posts KES sell-through, releases the incentive band to the promoter M-Pesa Till.

SHIFT FLOW:

GPS-stamped clock-in photo
Outlet anchor tag (Naivas, Quickmart)
Hourly sell-through capture
KES revenue per shift
Incentive band auto-trigger
M-Pesa Till payout post
Shift close with photo proof
Supervisor sign-off queue

WHY IT MATTERS:

Stops ghost shifts and pays promoters on sell-through, not attendance, across modern trade anchors.

Chain Planogram Compliance at Naivas, Quickmart, Carrefour

Audits facings count, hot zone, and brand togetherness at modern trade anchors. KAM scores roll up at chain HQ.

PLANOGRAM CHECKS:

Facings count per SKU
Hot zone 3 to 6 feet
Togetherness brand order
Premium-to-popular sequence
Reference planogram overlay
Chain HQ scorecard
Branch-wise share of shelf
KES revenue per slot

WHY IT MATTERS:

Gives KAMs a hard number for the trade meeting at Naivas, Quickmart, or Carrefour head office.

POSM Visibility Audit with GPS Photo Proof

Captures banner, dangler, glow board, branded rack, and end-cap photos. Stamps GPS, time, outlet, and campaign tag.

POSM CAPTURE:

Centre wall long shot
Left wall short shot
Right wall short shot
End-cap close-up
Reference image overlay
GPS-stamped timestamp
Thumbnail green-flag
Submit-all gate

WHY IT MATTERS:

Brand managers see the actual Eid end-cap or Christmas hamper bay at Chandarana, not a verbal report.

County-Wise Scorecards Across 47 Counties

Rolls every audit photo, facings score, and POSM compliance into a 47-county stack rank.

SCORECARD ROLLUPS:

47-county AV index
Chain anchor coverage
Per-county facings score
Hot zone compliance band
Togetherness pass rate
Festive campaign coverage
KES revenue per county
County stack rank chart

WHY IT MATTERS:

Trade marketing knows which of the 47 counties needs the next field push and which is already pulling KES revenue.

AI Image Recognition for Facings and End-Caps

Reads the shelf photo, counts facings, flags missing end-caps, surfaces planogram drift inside seconds.

IMAGE INTELLIGENCE:

Auto facings count
Missing end-cap flag
Planogram drift detect
SKU recognition by pack
Share-of-shelf calc
Hot zone band check
Togetherness order check
L1 closure assist

WHY IT MATTERS:

Auditors close ten chain branches a day instead of three, with the same KES shelf revenue under the lens.

Festive and Seasonal Campaign Pack

Pre-built campaign templates for Eid, Christmas, back-to-school, end-year, long rains, and dry season pushes.

CAMPAIGN TEMPLATES:

Eid POSM rollout
Back-to-school stationery
Christmas hamper end-cap
End-year retail push
Long rains roofing drive
Long rains paint push
Dry season interior paint
Fridge and cooler peak

WHY IT MATTERS:

Marketing skips two-day setup. Picks the festive template, attaches store list, campaign goes live same day.

L1/L2/L3 Audit Queue with Auto Quality Score

Auto-throws the next audit to the L1 reviewer. L2 random sample. L3 supervisor adjudicates. Quality score updates per auditor.

AUDIT MECHANICS:

Auto-throwing L1 queue
Random L2 resampling
L3 supervisor adjudication
Points deduction per error
92% score = 8% error
Audits-per-day target
Average audit time
L3 gap percentage

WHY IT MATTERS:

Bypass also handled here for long rains roofing closures and NTSA workshop reshuffles, so denominator stays clean.

Who Uses Retail Execution Software in Kenya?

KAMs at chain HQ, promoters on Naivas and Quickmart floors, agro-input reps at rural counters, and paint brand auditors across the 47 counties.

💡 Fully Customisable: Outlet master, audit weights, county tags, and KES incentive bands adapt to your trade structure.

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FMCG & CPG Brands

Captures facings at Naivas and Quickmart end-caps, posts promoter sell-through to M-Pesa Till.

Consumer Electronics

Audits demo zone setup, device cleanliness, and standee placement at Carrefour and Chandarana branches.

Telecom Operators

Scores SIM activation counters, retailer signage upkeep, and campaign rollouts across the 47 counties.

Agro-Input Brands

Captures planogram checks at agro-dealer counters for seed, fertilizer, and crop-protection lines in rural counties.

Tyre and Auto Workshops

Audits NTSA workshop tyre cabinets, branded rack upkeep, and signboard condition at auto retail stops.

Paint and Building Materials

Tracks long rains roofing displays and dry season interior paint stacks at hardware dealer counters.

PRICING

Pricing scales with promoter headcount, chain anchor coverage, audit volume, and county tag rollups. Quoted in KES.

Every plan ships with cloud hosting, the Android and iOS app, M-Pesa Till payout wiring, onboarding, and KAM enablement.

Why Kenya Brands Choose 1Channel

Brands running Naivas, Quickmart, Carrefour, Chandarana, and Cleanshelf shelves alongside agro-dealer and NTSA workshop networks need one cloud system that ties promoter shifts, M-Pesa Till payouts, and 47-county scorecards together.

Outcomes:

• Promoter pay tied to KES sell-through
• M-Pesa Till payout posted on shift close
• Chain HQ planogram score in one click
• 47-county AV index stack rank
• Festive Eid and Christmas campaign rollout
• AI-flagged missing end-caps in seconds
• Agro-dealer planogram coverage in rural counties
• Bypass for long rains and NTSA workshop closures

Monthly Plan

KES billing month on month

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Yearly Plan

Lower KES rate, county rollout credits, KAM enablement

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Rewards and Recognition

Comprehensive Features Overview

Promoter Shift Validation with M-Pesa Till Payout

Chain Planogram Compliance at Naivas, Quickmart, Carrefour

POSM Visibility Audit with GPS Photo Proof

County-Wise Scorecards Across 47 Counties

AI Image Recognition for Facings and End-Caps

Festive and Seasonal Campaign Pack

L1/L2/L3 Audit Queue with Auto Quality Score

Who Uses Retail Execution Software in Kenya?

FMCG & CPG Brands

Consumer Electronics

Telecom Operators

Beverage and Cooler Brands

Pharma and Healthcare

Modern Trade Chains

Agro-Input Brands

Tyre and Auto Workshops

Paint and Building Materials

PRICING

Why Kenya Brands Choose 1Channel

Celebrating Growth Milestones

Frequently Asked Questions

How does promoter shift validation work for Kenya modern trade?▼

Can KAMs run share-of-shelf audits at chain head office?▼

How does AI image recognition catch missing end-caps at Kenya hypermarkets?▼

Does the platform handle agro-dealer planogram audits?▼

How are closed or renovating Kenya outlets handled?▼

What festive and seasonal campaigns does retail execution support?▼

How are county-wise scorecards built across 47 counties?▼

How are L1, L2, and L3 audits handled in Kenya rollouts?▼