FMCG & CPG Sales Force Automation Cloud Software for Kenyan Business

TSRs, van sales reps, merchandisers, KAMs for modern trade, and distributor sales executives all work from one app. Each role gets its own beat, activity set, and KPI dashboard across duka, supermarket, and kiosk outlets.

Reps punch in with a selfie plus GPS coordinates. AI face-match blocks proxy attendance and geo-fences lock check-in to the assigned territory. Managers see live location, late alerts, and shift hours on one dashboard.

A permanent journey plan maps duka, kiosk, and supermarket outlets to days. AI sequences each beat for shortest drive time. Frequency is set per outlet class. Missed calls auto re-assign to the next slot.

Place a secondary order by SKU, capture sell-out, audit shelf share with photos, log competitor pricing, settle invoices via M-Pesa or PesaLink, and submit returns. Every action is geo-tagged. Visit types can mandate specific steps.

Distributors log primary stock and dispatch in the portal. Reps capture sell-out at each outlet. Ledgers, collection status, and beat-wise distributor performance roll up to one cloud view from depot to shelf.

Reps file KES claims with receipt photos under daily allowance, fuel, lodging, and food heads. Multi-level approvals route to manager and finance. Leave balances, holiday calendars, and month-end attendance closure flow to payroll.

1Voice answers queries like "Nairobi outlets not visited today". AI sequences routes, validates selfie attendance, suggests reorder SKUs from history, and pushes alerts on missed beats, low productivity, and stock-out risk.

Yes. Volume slabs, target incentives, and promo offers are configurable by outlet class, route, or SKU. Eligibility auto-applies at order capture. Redemption and KAM payouts track on the dashboard.

Live boards on TSR productivity, beat compliance, KES order value, and territory coverage. AI flags weak routes and recommends action. Daily and weekly summary emails go to RSMs and category heads. Excel export is one click.

Yes. Android and iOS apps run with full parity and stay offline-first for rural beats. Data syncs the moment signal returns. White-label builds ship under your brand. The admin portal runs in any browser.