Comprehensive SaaS tools to manage sales, loyalty, retail execution, CRM, and training across your business
Manage merchandising campaigns, store audits, outlet visits, and field team execution
Track POSM deployment, proof of execution, photo validation, and campaign reporting
Create campaigns, set duration, upload store and POSM lists, track coverage and scoring
Photo proof capture, activation tab, bypass workflows, and field execution tracking
Deployment tracking, photo proof, reference image comparison, and exception handling
Outlet classification, norms management, store lists, and coverage tracking
Manage field sales teams with mobile attendance, route plans, outlet visits, and real-time reporting
Enterprise loyalty platform for channel partners, retailers, and distributors with points, rewards, and automated incentives
Manage leads, customers, pipelines, follow-ups, and sales reporting in one platform
Train sales teams with sessions, quizzes, certifications, gamification, and mobile learning
Admin portal: Brand managers stamp the L1, L2, L3 quality stack, validate AI image-recognition flags from agro-dealer counters, and watch the 47-county heatmap score every audit cleared. The KES compliance bonus posts to each auditor's M-Pesa Till at cycle close. Mobile app: Auditors at Naivas Westgate, Quickmart Mombasa, Carrefour Two Rivers, Chandarana, Cleanshelf, and Magunas capture KEBS marks, KRA eTIMS receipts, NEMA bins, and fire-extinguisher signage per outlet.
Curated reads from the Kenya blog on this topic, workflows, dashboards, and practical guides.
Our recognitions constantly motivate us to push the envelope of excellence and empower our customers with winning ideas each day.
Audits Naivas Westgate at L1, re-runs blind at L2 inside Quickmart Mombasa, escalates the gap to L3 on Carrefour Two Rivers.
STACK FEATURES:
WHY IT MATTERS:
Kenyan FMCG cycles ride on multi-pass quality. One auditor cannot be the only signature on a Naivas or Magunas score.
Rolls every audit score up to a county-wise heatmap covering all 47 counties. Weak counties light up before scores slide.
HEATMAP FEATURES:
WHY IT MATTERS:
Brand managers need one map, not 47 spreadsheets. The heatmap stops weak counties from compounding cycle after cycle.
Stamps every L1, L2, L3 deduction against a coded reason. Bypass reasons at closed Chandarana branches log the same way.
REASON CODE FEATURES:
WHY IT MATTERS:
No score moves without a reason on file. Supervisors stop free-text excuses and trace deductions back to the actual outlet event.
Surfaces KES recovered per audit, per county, and per supervisor team. Posts the ROI tile at the cycle close.
ROI FEATURES:
WHY IT MATTERS:
Brand managers stop guessing the value of compliance. The KES tile validates every M-Pesa Till payout against the audit cleared.
AI scans the L1 shelf photo at an agro-dealer counter and flags missing planogram items before L3 sees the file.
AI FEATURES:
WHY IT MATTERS:
AI catches the planogram miss the human eye skips. Supervisors validate the flag rather than rerun the count from zero.
Posts the KES compliance bonus to the auditor's M-Pesa Till once L3 clears the score. No paper reimbursement file.
PAYOUT FEATURES:
WHY IT MATTERS:
Auditors trust same-day KES, not a month-end memo. M-Pesa Till payout keeps L1 effort honest across every county.
Stamps the KEBS standardisation mark, the KRA eTIMS-stamped receipt, the NEMA bin, and fire-extinguisher signage on every audit.
CAPTURE FEATURES:
WHY IT MATTERS:
Kenyan retail audits answer to KEBS, KRA, and NEMA at once. One audit run captures all three, no second visit per regulator.
Kenyan FMCG and modern-trade brands stop trusting single-pass audits. The L1, L2, L3 stack settles the gap, M-Pesa Till posts the KES bonus, and the 47-county heatmap names the weak counties first.
Benefits:
At 1Channel, we celebrate every step of our new customers journey, market of geography, or higher customer satisfaction score to become the preferred Field Sales CRM leader.